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Darrell Alfonso
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Darrell Alfonso

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Week 3 of the 30 Day Marketing Ops Fitness Challenge!

Welcome to week 3 of the 30 day marketing ops fitness challenge!  Choose practitioner or leader workout below.  WORKOUT C: DATABASE HEALTH AND DATA HYGIENE …
Darrell Alfonso
Darrell AlfonsoJanuary 18, 2022
Marketing Operations

What’s life like in enterprise Marketing Operations?

I've worked in businesses of all sizes. The principles of great operations are the same. The implementation and execution tends to be quite different. This…
Darrell Alfonso
Darrell AlfonsoJuly 17, 2021
productiveSelf Development

7 Ways to Accomplish A LOT Quickly…Without Burning Out

I’m proud to say – I get a lot done. I’m a content creator, speaker, writer, course instructor and budding author - all while working…
Darrell Alfonso
Darrell AlfonsoJuly 4, 2021
Marketing Operations

10 Steps for Creating an Effective Marketing Ops Roadmap

1. Understand and confirm marketing's overarching goals You are starting off on the wrong foot if you don't know what the business goals of marketing…
Darrell Alfonso
Darrell AlfonsoJanuary 30, 2021
strategySelf Development

10 Things Marketings Should Steal from Product Management

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Darrell Alfonso
Darrell AlfonsoJanuary 30, 2021
dashboardMarketing Operations

A Simple, 3-Part Framework for Keeping Your Marketing Database Healthy

A simple, 3-part framework for keeping your marketing database healthy. Measurement Knowing the number of dupes in your system doesn't count as measuring health. It's…
Darrell Alfonso
Darrell AlfonsoJanuary 29, 2021
Humor

You Know You Work in Marketing Operations When

This is a collection of my humorous Linkedin posts about marketing operations. Enjoy :)
Darrell Alfonso
Darrell AlfonsoJanuary 22, 2021
writingMarketing Operations

3 Pieces of Advice I Wish I Received When I Started in Marketing Operations

Study business and marketing.  One of the things that I always advocate now, is that marketing operations folks ARE marketers. And we are business professionals.…
Darrell Alfonso
Darrell AlfonsoJanuary 22, 2021
Marketing Operations

7 Signs Your Company Needs to Invest in Marketing Operations

I wrote this post to convince business leaders to invest more in marketing operations. Does this resonate with you?
Darrell Alfonso
Darrell AlfonsoJanuary 14, 2021

Recent Posts

  • Week 3 of the 30 Day Marketing Ops Fitness Challenge!
  • What’s life like in enterprise Marketing Operations?
  • 7 Ways to Accomplish A LOT Quickly…Without Burning Out
  • 10 Steps for Creating an Effective Marketing Ops Roadmap
  • 10 Things Marketings Should Steal from Product Management

© 2023 Darrell Alfonso.

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